A strong and unique employer brand creates authentic emotional bonds and leads to success

S & Team-Employer Branding

Employer Branding

An employer brand strategy is vital for attracting and retaining top talent, standing out in a competitive landscape, engaging employees, fostering brand advocacy, and reducing recruitment costs. It shapes how potential and current employees perceive your company, influencing their decisions to join, stay, and advocate for your brand. No matter how large or small is your organization, employer branding is essential: it’s the one thing that differentiates you from the competition. The truth is, you have an employer brand already! We’ll make sure it comes to life in a consistent and compelling way. We make employer branding accessible for all companies because we believe that every hire, especially for small to mid-size companies, has the potential to be transformative and contribute to business success.

Services

Employer Brand Consultancy
Employer Value Proposition (EVP)
Employer Brand Activation
Recruitment Marketing
Candidate Experience Enhancement
Careers Site Build/Revamp
Employee Advocacy Program
Content Creation
Events
Training and Development

Employer brand strategy contribute to business success

Employer Brand Consultancy

We help you position your organization as ‘Employer of Choice’. Based on your company goals we will help you design a tailor-made employer brand strategy focusing on what matters to you most – talent attraction, engagement, retention. We’ll make sure to connect your company culture to your business values.

Employer Value Proposition (EVP)

We will co-create a compelling offering for potential and existing employees. We will identify together the unique selling points and benefits that your organization offers to its workforce to keep them happy and engaged. Through research, we’ll define an EVP that resonates emotionally with your target talent audience while staying consistent with your brand values/story. We bring your EVP to life through strong storytelling and clear messaging, utilizing your visual and verbal identity as well as all forms of communications, with the aim for you to attract and retain top talent in your organization.

Employer Brand Activation

Planning, strategizing, and activating employer branding campaigns via compelling storytelling to engage both internal and external audiences.

Recruitment Marketing

We will help you design Recruitment Marketing campaigns targeted to your audience on the right channels. The campaigns will help you fill your open vacancies in time, create a strong talent pipeline or increase engagement to nurture your audiences.

Candidate Experience Enhancement

We will co-create experiences that matter, strengthening the experience of your prospective candidates. Our end goal is to make them have a memorable and consistent experience through their entire journey from potential candidate to employee.

Careers Site Build/Revamp

We’ll propose a strategy on how to optimize, enhance or develop your current Careers Site. We can also help you create a brand-new career site from scratch, aiming to showcase your employer brand in a compelling career site and make it SEO friendly.

Employee Advocacy Program

Employee advocacy programs create an authentic connection between the brand and talents that is hard to replicate with traditional marketing efforts. We will help you design an employee advocacy program that suits your needs based on your business goals. You will grow your employer brand, gain credibility, and amplify your marketing efforts to enable your talent attraction efforts.

Content Creation Trough Compelling Storytelling

Every employer brand has a story to tell—we are here to ensure that this story translates into clear, authentic and consistent communication. By leveraging your EVP and the brand’s values and history, we create authentic content that resonates emotionally with your targeted audience.

Events

We design collaterals for your recruitment events, whether it be social media content, roll up banners or booths, based on your EVP and ensuring consistency with your employer brand’s story and brand visual and verbal identity.

Training and Development

Designing tailored made training workshops or resources to educate your HR teams and hiring managers on employer branding best practices while always ensuring alignment with your employer brand strategy and hiring needs.