ELEPHANT DESIGN
The story
Elephant Design was founded by Eleni Sfantou and Panos Alexiou in 2018 and stemming from their extensive experience in architecture and graphic arts. It serves as a haven for artists, providing them with the opportunity to find inspiration and get creative. The idea of a space that would help art thrive was the driving force behind setting up their office. They approached us to help make this dream come true.
Services
The logotype & the brand identity
Using the name “Elephant Design” as a basis, we created a linear logo with a direct reference to architecture. To highlight the vividness of the studio, we selected yellow and grey as its brand colors. For a solid and vibrant business card we used laminated specialty papers and had the logo embossed on one side.
Read the case study for the Elephant Design website.
Testimonial
An architect’s duty is to watch and understand people’s needs and mentalities. His design method does not only lie between length and width. Since our very first meeting with Vangelis, we understood that brand’s design has also many different dimensions and aspects, too. It was really hard for us to describe our office history and philosophy behind “elephant” naming. It is the first time cooperating with S & Team. They accomplished our idea about a logo that suits our architecture philosophy and practice. The team designed not only our logo but also a brand new concept brand and website; our window to the world.
Using specific fonts, designing an individual elephant that also looks like a ground plan and by applying our favorite yellow color on the logo, S & Team managed to bring out the optimism of Elephant Design. Vangelis’ minimal aesthetic and his simple but to-the-point actions appropriately guided us while the process. Our friends and clients talked about an incredible outcome. With time, our cooperation became a friendship. More amazing things are yet to come!
“They say an elephant never forgets. What they don’t tell you is that you never forget an elephant.”
Eleni Sfantou, Panos Alexiou
Founders, Elephant Design
